for the firsts
Ambition + Mischief is a home for first-generation founders redefining success, reclaiming freedom, and paving new paths of possibility.
the success cycle
a free mini course for women ready to redefine success and productivity on their own terms.
The old path to success told us to hustle & self-sacrifice in order to achieve.
But as a First — the first woman in your family to graduate college, step into corporate, or build a thriving business — you’ve always done things differently.
You’ve dared to pave your own path, not follow the one expected of you.
And while you may be used to carrying it all on your own, Ambition + Mischief exists to help you become wildly successful without sacrificing your well-being, your freedom, or your authenticity along the way.
a new way to do life & business
because Firsts don’t follow. We pave new paths.
hey, I’m Sam Cartagena
founder of Ambition + Mischief
certified mindset + visibility coach
I know what it feels like to be a First.
As the eldest daughter, the first to graduate college, and the first to step into the corporate world, I spent most of my life doing what I was “supposed” to do to achieve success (and to honor the sacrifices that made it possible).
But when I was laid off from my corporate job in 2016, I realized I couldn’t keep living by other people’s definition of success.
There was a fork in the road...
And I chose to leave the expected path to step into an entirely new one.
where to next?
I want to be seen, supported and have accountability from other women who just get it.
I want to be more productive without hustling or sacrificing my well-being.
I’m ready to grow my existing business so it replaces my corporate income without relying on social media.
firsts don’t follow.
more about a+m philosophy